The KCAU Library

Principles of marketing / (Record no. 2688)

MARC details
000 -LEADER
fixed length control field 01006cam a2200337 a 4500
001 - CONTROL NUMBER
control field 7439725
003 - CONTROL NUMBER IDENTIFIER
control field KE-NaKCAU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20140316112455.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 081107s2010 njua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2008048626
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780273779827
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0273779826
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)ocn299067316
035 ## - SYSTEM CONTROL NUMBER
System control number (NNC)7439725
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)299067316
Canceled/invalid control number (OCoLC)268788849
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency KE-NaKCAU
Modifying agency YDX
-- BTCTA
-- YDXCP
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.
Item number .K636 2013.
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 14th ed.
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip.
9 (RLIN) 2229
245 10 - TITLE STATEMENT
Title Principles of marketing /
Statement of responsibility, etc Philip Kotler, Gary Armstrong.
250 ## - EDITION STATEMENT
Edition statement 14th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Boston :
Name of publisher, distributor, etc Pearson education ltd,
Date of publication, distribution, etc c2013.
300 ## - PHYSICAL DESCRIPTION
Extent 636 p. :
Other physical details ill. (chiefly col.) ;
Dimensions 28 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and indexes.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
9 (RLIN) 201
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Armstrong, Gary
9 (RLIN) 2230
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Main Long
948 1# - LOCAL PROCESSING INFORMATION (OCLC); SERIES PART DESIGNATOR (RLIN)
Series part designator, SPT (RLIN) 20091021
b (OCLC) c
c (OCLC) rad1
d (OCLC) MPS
948 2# - LOCAL PROCESSING INFORMATION (OCLC); SERIES PART DESIGNATOR (RLIN)
Series part designator, SPT (RLIN) 20091021
b (OCLC) a
c (OCLC) rad1
d (OCLC) MPS
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Serial Enumeration / chronology Inventory number Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Cost, replacement price Price effective from Koha item type
    Library of Congress Classification     Non-fiction KCA Kitengela Campus Library KCA Kitengela Campus Library   15/06/2017 Regent Books Supplies 2000.00 627/17 627/17 7 1 HF5415. .K636 2013. KIT17060451 13/03/2020 21/02/2020 2000.00 15/06/2017 Main Long
    Library of Congress Classification     Non-fiction Martin Oduor-Otieno Library Martin Oduor-Otieno Library This item is located on the library ground floor 18/07/2012 Nairobi 2000.00 22872/11 22872/11 66 11 HF5415 .K636 2010 Z00046797 25/02/2020 19/02/2020 2000.00 18/07/2012 Main Short
KCAU Library,
KCA University ,
Thika Road Ruaraka
P. O. Box 56808 – 00200 Nairobi, Kenya

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