Essentials of marketing : a marketing strategy planning approach / William D. Perreault, E. Jerome McCarthy.
Material type:
TextSeries: Irwin series in marketingPublication details: Boston : McGraw-Hill /Irwin, c2006.Edition: 10th edDescription: xl, 638 p. : col. ill. ; 28 cmISBN: - 9780071116336
- 658.8 20
- HF5415 .M378 2006
Reviews from LibraryThing.com:
| Item type | Current library | Collection | Call number | Vol info | Status | Date due | Barcode | |
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Town Campus Library | Non-fiction | HF5415 .M378 2006 (Browse shelf(Opens below)) | 18637/10 | Available | Z00036071 | ||
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Main Long
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KCA Kitengela Campus Library | Non-fiction | HF5415 .M378 2006 (Browse shelf(Opens below)) | 19756/10 | Available | Z00037452 | ||
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Main Long
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Martin Oduor-Otieno Library This item is located on the library first floor | Non-fiction | HF5415 .M378 2006 (Browse shelf(Opens below)) | 18441/10 | Available | Z00036029 | ||
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Main Long
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Martin Oduor-Otieno Library This item is located on the library first floor | Non-fiction | HF5415 .M378 2006 (Browse shelf(Opens below)) | 18499/10 | Available | Z00039734 | ||
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Main Long
|
Martin Oduor-Otieno Library This item is located on the library first floor | Non-fiction | HF5415 .M378 2006 (Browse shelf(Opens below)) | 18636/10 | Available | Z00036084 |
Browsing KCA Kitengela Campus Library shelves, Collection: Non-fiction Close shelf browser (Hides shelf browser)
| HF5415 .K452 2009 Marketing : | HF5415 .L83 2001 The marketing plan : | HF5415 .L83 2001 The marketing plan : | HF5415 .M378 2006 Essentials of marketing : | HF5415 .N378 2013 New directions in critical marketing studies : | HF5415 .N378 2013 New directions in critical marketing studies : | HF5415 .N378 2013 New directions in critical marketing studies : |
Includes bibliographical references and indexes.
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