Business market management : understanding, creating, and delivering value / James C. Underson, James A. Narus.

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Material type: Text

TextPublication details: New Delhi: Pearson education, 2004.Edition: 2nd edDescription: xx, 460 p. : ill. ; 26 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Vol info	Status	Date due	Barcode
Main Long	Martin Oduor-Otieno Library This item is located on the library first floor	Non-fiction	HF5415 .I263 .A53 2004 (Browse shelf(Opens below))	5518/04	Available		KCA001382

Includes bibliographical references and index.

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